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    • A steaming coffee cup sits between two neon visuals: chaotic social media icons on the left and a clear 7-2-1 content structure labeled Value, Connection, Promo on the right. Showing what most small businesses get wrong about social media

    What Most Small Business Owners Get Wrong About Social Media​

    April 14, 2026 Karen Hewitt
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    Marketing, Sales & Offers, Visibility

    Most small business owners struggle on social media because they were taught the wrong rules. Here are the three biggest mistakes and how to fix them fast.

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    Illustration of a hand selecting a customer satisfaction rating on a scale ranging from unhappy to happy, with text asking “How well do you know your customers?”

    Knowing Something About Your Customer

    April 7, 2026 Steve Feld
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    Business Basics, Coaching Moments, Scaling, Self-Leadership

    Is Just as Important as Knowing Everything About Your Product Knowing something about your customer is just as important as...

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